Seamless design for the Honda World Premier Press Conference.

Proposal creation, scriptwriting and presentation design for the Urban EV Prototype World Premier to the world’s auto press.

As Executive Creative Producer for the Avantgarde team, I managed the agency's first on-stand press conferences at the Geneva and Frankfurt motor shows.

The Honda e Prototype was officially unveiled with a twirl with 8K motion graphics, a light show and keynote presentation.

The Frankfurt booth design went up a gear with a space that allowed for driving demos with the launch car in motion. The features of the new vehicle could now be highlighted in such a way to let potential customers imagine the car in their urban lives within a re-created home and street zone and charge station on the stand.

The electric vehicle technology allowed us the ability to tell the story in real-time at the show, a first for Honda and the results produced a very dynamic and successful presentation for the global auto press.